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WAM works with corporations to assess, develop and leverage sponsorship marketing programs in order to meet strategic business objectives.
WAM works with organizations seeking corporate sponsors (referred to as ‘Properties’) to maximize their revenue potential through effective marketing alliances.
Sponsorship Marketing Group, LLC Wins Sponsorship Marketing Consulting Contract with Schaumburg Performing Arts Center, Schaumburg, IL
January 31, 2018 - Palm Springs, CA – Sponsorship Marketing Group, LLC (WAM) is pleased to announce that it has reached a sponsorship consulting agreement with the Village of Schaumburg to establish a strategic plan and sponsorship valuation for the naming rights associated with a proposed new performing arts center facility.
Hugh Wakeham, President of Sponsorship Marketing Group, LLC said, “We are pleased to be the sponsorship agency for the proposed new Schaumburg Performing Arts Center and look forward to helping them to maximize the commercial potential of their exciting programming and facility."
About the Schaumburg Performing Arts Center
The 2400-seat Schaumburg Center for the Performing Arts is an important element of a combined Hotel, Convention Center and Theater project in the Exurban City of Schaumburg.
Located on a 78-acre parcel immediately adjacent to the Northwest Tollway, the theatre is designed to be an iconic landmark.
The bold truncated cone form of the Performing Arts Center is purposefully intended to be visually dominant and grasped as a significant event along the adjacent tollway. The form is actually an enclosure screen of aluminum tubes that acts as a lacelike curtain that allows hints of the multiple solid boxes contained within it. These elements house the Lobby, Auditorium, Stage, Dressing Rooms and Rehearsal Facilities.
The LEED equivalent design is an efficient facility that has flexible acoustics and proscenium to maximize functionality for all the performing arts.
About Schaumburg, IL
Schaumburg is a village located in Cook County and DuPage County in northeastern Illinois, United States. The village is a northwestern suburb of Chicago and is part of the Golden Corridor. Schaumburg is located roughly 28 miles northwest of the Chicago Loop and approximately 10 miles northwest of O'Hare International Airport. As of the 2010 census, the village had a total population of 74,227.
About Sponsorship Marketing Group, LLC
Sponsorship Marketing Group, LLC is a Toronto-based company that provides sponsorship marketing services to corporations and selected properties across North America. Its focus is on providing strategic sponsorship planning and valuation services and naming rights sales for public assembly venues.